• Jocelyn Cajustin

IN TIMES OF PANDEMIC, THE ROLE OF SOCIAL MEDIA MARKETING IN BUSINESS.

Updated: Jul 12



During this time of pandemic, there is one person whose business does not suffer, but added $34.6 billion to his wealth, can we say he is ready at the time of the pandemic surge, or he is man who see the future? is he a lucky man? NO. The man invested in Social Media Marketing of which became tool for him to soar his sale even in times of pandemic. He is an American internet entrepreneur, industrialist, media proprietor, and investor. He is best known as the founder, CEO, and president of the multi-national technology company Amazon. His name is Jeff Bezos.


The Lack of Social Media Marketing Strategies


While Mr. Bezos is enjoying his fortune, lots of businesses lost their profit and even up to lost their company. Pandemic cost economic shock, many lost their jobs. The business having problem today is because they lack Multi Media Marketing Strategies. I read a business report that mentioned one company who opened their brand company store all over the United States but neglect to see the opportunity of selling online and overlooked the Multi Media Marketing strategies, they just trust their brand and now they closed the stores and loses their big bucks.


Social Media Marketing Mitigate Loss


Social Media Marketing can mitigate your company's loss, through advancing your visibility and presence to the core of which will be able to attract client/buyer where they digitally dwell. Having a brand awareness will increase your sale. You may create a social Media marketing plan, campaign and promotions, and optimized it with a small overhead cost. If you are not an internet or social media savvy you may get a freelance Social Media Manager that can help you, plan, create and market your company through social media platforms.


Here are other suggestions you may apply to your business marketing plan.


1. Organic Social Marketing Campaign

2. Social Network and Viral Marketing (as specified list of social media platforms)

3. Paid media advertisement (Television and Radio programs)

4. Internet Marketing (Web page)

5. Email Marketing


While Mr. Bezos of Amazon is enjoying his fortune because he knows how to invest and optimized Social Media Marketing platforms and utilize even more by using his own amazon website, he makes his brand and product visible and is a real BANG!.

So, why you cannot do the same? You may act now to accelerate your business through Social Media Marketing, the cost is minimal but the return of investment is awesome. For any help needed to establish your company's product visibility via Social Media platforms of which assure of good return of investment you may contact JSC Innovation and we are happy to serve you.


#SocialMediaMarketing #SMMBlog #FreelanceServices

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